Sony returns to IBC 2022 with a new vision for the media industry

Sony will be attending the IBC tradeshow in Amsterdam from September 9th to 12th, with a physical stand in the Elicium and a complementary programme of online events. Sony will showcase innovative solutions for the Media Industry under the theme of Live your Vision, which rests on long-term commitment to customers around core technologies like … Read more

Sony introduces new FE 24-70mm F2.8 GM II

Sony announced the 67th lens in its mirrorless E-mount lineup – the highly-anticipated, FE 24-70mm F2.8 GM II (model – SEL2470GM2). Sony developed the world’s lightest F2.8 standard zoom lensi using its leading lens technology to deliver stunning resolution and beautiful bokeh known to Sony’s “G Master” series. The FE 24-70MM F2.8 GM II is one of … Read more

Powered by Sony, Peris Digital brings historic costume collection into the 21st century

Sony’s highest resolution camera technology is enabling Peris Digital to create state-of-the-art digital clothing assets for virtual productions in film and TV for major players such as Netflix, Apple and Disney. Established in 2021, Peris Digital is the child company of Peris Costumes, costume designers and curators since 1856. The company’s clothing has featured in film and TV … Read more

Sony Electronics returns to NAB Show in-person and virtually

At NAB Show 2022, Sony Electronics is unveiling and showcasing broadcasting, production and cinema innovations aligned with leading industry trends in the Imaging, Internet Protocol (IP), Cloud and Visualisation realm. Sony will be exhibiting in booth #C10901 and virtually at pro.sony/nab. “The last few years have redefined the world as well as our industry,” said … Read more

Global cinematography industry raves about Sony Electronics’ VENICE 2 

The first shipments of Sony’s flagship digital cinema cameras have now been received by rental houses and Sony specialist dealers. The highly anticipated VENICE 2 has already been used in high-profile commercials with acclaimed cinematographers, including Claudio Miranda ASC, Newton Thomas Sigel ASC, Tommy Maddox-Upshaw ASC and Rachel Morrison ASC, being among the first to … Read more

Sony announces F4 Wide-Angle Power Zoom G Lens

Sony now boasts a total of 66 E-mount lenses with the introduction of the FE PZ 16-35MM F4 G (SELP1635G) – a wide power zoom with evolved image quality, high performance autofocus and superior operability designed to meet the needs of the world’s best creators. The new lens packs Sony’s vast expertise in lens design into the world’s … Read more

New ARRI Pro camera accessories for Sony Venice and Venice 2 now shipping

ARRI has introduced new modular, lightweight, and extremely robust accessories for the Sony Venice and Venice 2, which are now available for delivery. Building on customer feedback about ARRI’s widely adopted original line of Venice accessories, these new components offer further rigging opportunities and more mounting options. The four new ARRI Pro Camera Accessories (PCA) … Read more

DP Jamie Cairney on shooting Sex Education S3

This article has been shared with permission from Sony Cine. – Back in early 2018 the UK-based Netflix series Sex Education became one of the first productions to use the Sony VENICE camera. After wrapping season 3 of the award-winning series, cinematographer Jamie Cairney is still impressed by the performance of Sony’s cinema camera. Cairney was the … Read more

Sweet Magnolias S2 creates a confectionery HDR treat

This article was shared with permission from Sony Cine. – Netflix’s Sweet Magnolias is a dramatic romance tale set in the South about three lifelong friends navigating their personal and professional priorities and relationships alongside one another. The hit show captures the character’s connections, family ties, redemption and dreams in stunning and vivid detail through the use … Read more

Pepsi Halftime Show shot on VENICE by DP Paul Cameron ASC

This article has been shared with permission from Sony Cine.  – Sony recently caught up with Paul Cameron, ASC, to discuss the short film he recently shot with director F. Gary Gray for the big game, featuring Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar. Jeff Berlin: First, you’ve used VENICE a … Read more

Sony unveils flagship VENICE 2 digital cinema camera with a new 8.6K full-frame image sensor

Sony introduces VENICE 2, the new flagship model and latest addition to its lineup of high-end digital cinema cameras. The VENICE 2 builds upon the strength of the original VENICE with new features including a compact design, internal recording and the option for two different sensors: the newly developed full-frame 8.6K sensor or the original 6K VENICE sensor. The VENICE 2 also inherits … Read more

Sign up for Sony’s ‘Shooting Silence of the Tides with VENICE’ webinar

Join Sony’s live webinar with DP Dick Harrewijn, as he shares his experience of shooting the award-winning documentary Silence of the Tides with VENICE. This interactive session will be followed by a live Q&A with Sony expert Sebastian Leske. This webinar will give you: • The opportunity to discover the pure cinematic power of VENICE. … Read more

Sony announces three new additions to its imaging line-up

Sony announced three new additions to its imaging line-up — the interchangeable-lens camera ALPHA 7 IV with newly developed 33- megapixel (approx., effective) full-frame image sensor and two new flashes, the HVL-F60RM2 and HVL-F46RM. The ALPHA 7 IV takes ‘basic’ to the next level for full-frame cameras with excellent image quality and performance, redefining the original standard set by the Alpha … Read more

Sony launches C3 Portal

Sony announced its next generation solution to connect cameras to the cloud through a fast and stable transfer using a mobile connection. C3 Portal, which stands for Camera-Connect-Cloud Portal allows operators to effortlessly send their files from location to the edit suite by simple and quick steps via a dedicated Android OS and iOS mobile … Read more

CVP appoints Camille Brayer as business development manager

CVP, one of the UK and Europe’s leading production solutions providers, has further strengthened the customer experience team located at its Newman House showroom in London with the appointment of a new business development manager, Camille Brayer.  Camille joins CVP from Panavision subsidiary Direct Digital, where she held a wide-ranging brief encompassing managing studio shoots, advising … Read more

Cine Gear Expo LA will open at the Los Angeles Convention Centre

Cine Gear Expo LA will open at the Los Angeles Convention Centre, September 23-25, 2021. This lively event offers the film community an opportunity to meet, learn and experience the newest art, techniques and technology – live – for the first time in over two years. The downtown LA location is the area’s most technologically … Read more

DYNAMIC opens new office in Leipzig, Germany

DYNAMIC has announced the launch of a new European location. “After months of planning we are pleased to say our new office in Leipzig, Germany will be operational from July 2021,” said CEO Austin Rios. “What started as a search for a ‘Brexit Solution’ blossomed into a fully-fledged DYNAMIC staffed office.” With this new office … Read more

Sony announces the compact, ultra-wide angle, large aperture FE 14mm F1.8 G Master Prime

The newest addition to Sony’s E-mount lens lineup offers impressive resolution, quiet autofocus capabilities, and more. Sony further expands its E-mount lens lineup with the introduction of the FE 14mm F1.8 GM – a compact, large F1.8 aperture, ultra-wide angle lens that aims to allows users a greater adeptness when shooting landscapes, architecture, starry skies … Read more

Sony announces latest technologies for more flexible workflows

Sony has announced a series of new upgrades and innovations across the full range of its professional media products and solutions aligned with leading industry trends focused on IP, Cloud and Imaging. The market transformation is fuelled by the need to produce high quality content, from any location, through scalable and efficient workflows.   Kajita Hiroshi, head of … Read more