ZEISS Primes, awards, and live events are at Cine Gear Expo 22
Jun 6, 2022
ZEISS is pulling out the stops at Cine Gear Expo June 9, 10, and 11, 2022 with a host of activities and events dedicated to cinematography.
ZEISS Conversations kick-off Thursday, 3:45-4:45, in Petree Hall with a roundtable regarding how each artist achieves their special “look” and finding the right balance of art and technology. Moderated by ZEISS Cinematography’s Snehal Patel, panelists include Michael Dallatorre, Michelle Clementine and George Mooradian ASC.
Following at 5:30pm in room 515A ZEISS will host the Women in Media WIM +ZEISS Awards Ceremony to celebrate the semi-finalists, finalists, and announce the winners of the prestigious annual honors. Judges include ASC members Johnny Simmons, Tami Reiker, Alan Caso, Sandra Valde-Hansen, and David Harp as well as cinematographers, Laura Merians Gonçalves and Ana M. Amortegui. All Cine Gear Attendees are welcome.
Friday 4:30pm ZEISS Conversations continues in Petree Hall with cinematographer Eszter Csepeli. A founding member of the Hungarian Cinematography Association (HCA), she joins Snehal Patel to discuss her body of work, including the Palme d’Or nominated short, The Execution, as well as her upcoming feature, The Flower of the Apple Tree, lensed on ZEISS Supreme Primes.
Then Saturday at 3:00pm in Room 515A, Robert McLachlan, ASC, CSC stops by to talk about his cinematography on Game of Thrones, Lovecraft Country, Ray Donovan and Westworld and the upcoming series American Gigolo, filmed with Supremes, including the newest edition to the family, the 15mm.
Throughout the show in Cine Gear Booth #143 ZEISS will display their range of cine optics including the new wide 15mm T1.8 lens which completes the 14-lens Supreme Prime set. Attendees can also see the Supreme Prime Radiance family, known for stunning blue flare capability as well as CZ.2 full-frame Cinema Zooms and CP.3 cinematography lenses.
Also in the booth, the optics pioneer will demonstrate the new VFX studio software solution, ZEISS CinCraft Mapper that opens the door to a whole new workflow ecosystem. This ground-breaking digital service quickly and easily provides frame-accurate lens distortion and shading data essential to VFX for the most cinematic digital compositing and matchmoving.
Comment / David Raedeker BSC / member of the BSC sustainability committee