Our latest Focus On guide explores the relationship between cinematography and sustainability. We speak to industry leaders about how to be sustainable on set and what changes need to be made going forward.

Aputure / Leading the charge

Sustainability Sponsored Content

Comment / April Sotomayor, head of industry sustainability, BAFTA Albert

Comment

Being practical about sustainable special effects

Special and Practical Effects

Anton/Bauer / Sodium chemistry

Sustainability Sponsored Content

Tomorrow’s world

Power

ROE Visual / The path forward

Sustainability Sponsored Content

Panavision announces Atlanta rental facility expansion

Feb 27, 2021

Panavision, designer, manufacturer, and rental provider of high-precision optics and camera systems, and parent company to post-production services provider Light Iron, has announced it will expand its Atlanta facility into an attached adjacent building.

The combined space will double Panavision Atlanta’s current physical footprint, reaffirming the company’s commitment to supporting the technical and creative needs of the Atlanta and greater Southeast filmmaking communities. The expansion is slated to commence this summer, with the additional space expected to be operational soon thereafter.

Located in West Midtown, Panavision Atlanta has been servicing productions in the region since opening its doors in 2011. Recent projects supported by the Panavision Atlanta team include the series Cobra Kai, Doom Patrol, WandaVision, and Falcon and the Winter Soldier, and the features Coming 2 America and Respect.