CW Sonderoptic expands global sales team

CW Sonderoptic, the designer and manufacturer of Leica cine lenses, has expanded its global sales team to provide clients with more direct service and support.

New regional sales managers include Seth Compton, who will cover the Americas, Kevan Parker overseeing Europe, Osamu Tsukada covering Asia Pacific and Po Liu in the Greater China region. CW Sonderoptic, headquartered in the city of Wetzlar, Hessen, Germany, manufactures two product lines for global distribution – the Summilux-C (T1.4) and Summicron-C (T2.0) lenses.

“As global demand for Leica cine products has grown, so has the need for direct contact in both sales and support,” said Rainer Hercher, global sales director at CW Sonderoptic. “The extensive industry experience and regional connections of our expanded sales team allow us to offer a more responsive and customisable approach to our clients.”