Our latest Focus On guide explores the relationship between cinematography and sustainability. We speak to industry leaders about how to be sustainable on set and what changes need to be made going forward.
The concept of image-based lighting on set is relatively new, but innovations and education pioneered by Quasar Science are bringing the technique to the mainstream. The quest for realistic lighting that is emotive and immersive and that complements an actor’s physical attributes in an environment has been the goal since the first lighting technician flipped … Read more
Over three years since a pivotal virtual production (VP) thinktank came together, Universal Pixels looks at how the UK industry was able to not only hone the discipline, but become confident in supporting productions in using VP. In 2022, the British Film institute estimated that the HETV sector was worth over £6 billion, and that … Read more
Integrating LED walls in virtual production has brought a transformative shift in the filmmaking industry. Integrating the LED wall and managing colour rendering, accuracy, and consistency is paramount for film production. Visuals that look great on your monitor during the design process can look different on the actual LED screen, which is essential in any … Read more
AV Stumpfl’s PIXERA real-time media server platform is becoming increasingly popular with leading studios and production companies who integrate it into their existing virtual production workflows. AV Stumpfl’s award-winning 64-bit system for real-time media processing, compositing and management was designed to thrive in both 2D and 3D environments. Since its initial release in 2019, the … Read more
Cinematographer and virtual production specialist Andreas Neo shares how he achieves final pixel images on a VP stage with Kino Flo MIMIK image-based video lighting tiles. Final pixel imaging is all about walking onto a virtual stage and being able to shoot and treat it creatively as if you were shooting on location. And while … Read more
Filmmakers are in for a treat at CVP’s new flagship virtual production showroom, where state-of-the-art technology meets creative vision. CVP has launched a new showroom and events space on Great Titchfield Street, housing the latest in virtual production solutions. As you would expect from CVP, this remarkable space is designed to immerse customers comfortably in … Read more
Racquet Studios delivers a flexible approach to virtual production. Despite housing a sizeable community of production talent and with a significant heritage as a location for film and TV shoots, Eastbourne, East Sussex and the South Coast, in general, have lacked specialist studio infrastructure. That is until now. Opened in June 2023 and set to … Read more
Brownian Motion has honed a seamless end-to-end workflow for virtual production content from set capture, through offline to final pixel delivery. “We specialise in no-compromise plate capture and delivery. Why wouldn’t you want to use the same cameras as the rest of your shoot just because it’s going on a screen?” says self-titled Head Honcho, … Read more
Richard Mead, Brompton Technology CEO, on achieving better colour rendition for in-camera visual effects. One of the benefits of shooting a scene within a virtual production LED volume is the realistic reflections and lighting from the LED panels themselves. This is such an important element of achieving realistic in-camera visual effects (ICVFX) that many volumes … Read more
It’s four years since The Mandalorian landed to showcase the possibilities of virtual production. The technology and techniques have matured and are entering a new phase where creatives consider virtual production at the outset rather than adapting existing scripts to fit. At ARRI Stage London, the onsite team is seeing this trend first hand. Filmmakers … Read more
Discover STS Communication’s cutting-edge Absen LED installation for virtual production. Virtual production (VP) is a filmmaking technique that combines live-action footage with computer-generated imagery (CGI) in real time. VP allows filmmakers to craft immersive and realistic environments without the constraints or expense of location shooting. The approach is growing in popularity in many filmmaking hubs … Read more
Canon streamlines the virtual reality production process with the new EOS VR system. “Canon really is the only major electronics company that has made anything like this solution currently,” says Graham Payne, product business developer – ISB Business at Canon UK. He is talking about the Canon EOS VR System, which leverages the RF mount … Read more
Director-DP Brett Danton chose Canon cameras and lenses to immerse Bastille in a multi-layered VR experience. The latest album from Brit Award-winning pop rock band Bastille is entitled “Give Me the Future”. “Sci-fi is escapist, but technology can also be terrifying,” the band said of the album’s themes at the June 2022 launch of the … Read more
Filmmaker and VFX supervisor Hugo Guerra recently tested the CinCraft Mapper, a new service from ZEISS that saves the troublesome and time-consuming process of shooting lens grids for visual effects work. Hugo Guerra has been in the visual effects industry since 1999, working in Portugal, Sweden, and now the UK. He served for several years … Read more
The pioneering toolset unites LED and camera technology to create an innovative solution for the virtual production, broadcast, and live production spheres. Technology does not remain static as new innovations and applications are constantly being discovered. The emergence of virtual production has led ROE Visual to tailor their high-end LED screens and to enter into … Read more
Universal Pixels (UP) discusses why expert technical delivery is vital to virtual production, and why going virtual is the future of sustainability in film, television and advertising. Although they are by no means an invention of the pandemic, virtual production (VP) techniques in film, television and advertising have certainly become a more widely accepted, viable … Read more
MARS Volume is making premium virtual production facilities accessible to a wide range of productions and leading the way in supporting the future of virtual production filmmaking with the launch of its education offering, MARS Academy. Launched in August 2021 by visual engineering pioneers Bild Studios, MARS Volume represents the best the UK has to … Read more
Discover how iMAG Displays and Treehouse Digital bridged the divide between the events and the film and TV industries by harnessing the power of virtual production technologies. The technology being used in different market sectors today now has more similarities than ever before. This is particularly true for LED lighting volumes, which are now being … Read more
As it prepares to open an expanded stage in 2023, Garden Studios’ London studio complex allows productions to push the boundaries of what’s possible thanks to its virtual production capabilities. “We take this journey seriously and keep it front of mind every day.” That sentiment could be applied to the crew of The Charon, the … Read more
As the pandemic catalysed the growth of virtual production, disguise’s pioneering extended reality platform found a natural new home in the film and TV realms. The world of virtual production has brought together many different technologies and techniques that give broadcasters and filmmakers the creative freedom to produce exciting new visuals for their programmes and … Read more
