Dana Harrison, the current director of operations at ARRI Rental UK, has assumed the role of chair at ASPEC, the Association Of Studio & Production Equipment Companies. Originally from Los Angeles, California, she moved to the UK in 2012 and has over two decades of successful experience in the rental industry.
Harrison, who has a strong sense of devotion to the industry and offers a unique blend of leadership, vision and knowledge to ASPEC, commented, “I am very proud to contribute to this role, and am honoured to be trusted by all the member companies of ASPEC.”
She takes over from acting joint chairs Ed Pagett, commercial director of Outback Rigging, who is now ASPEC vice-chair, and Barry Measure, sales and marketing executive for Procam Take 2 Ltd.
