UK digital cinematography and broadcast hire firm Procam has announced a new division, called Procam Projects, to meet a growing demand for multi-camera, fixed rig, robotics, mini cam projects, car rigs and portable production units.
The new operation will be led by former HotCam employees Vicky Holden, as Procam Projects managing director and Dan Studley as group technical director.
The new division will have access to £1.2m for immediate requirements, which will include the upgrade of all PPUs to 4K. Further investments will be made in fibre infrastructure and workflow solutions, such as the Quadrus system to further improve multi-camera and fixed rig productions, with funds being set aside for product development. A range of projects across music, entertainment, reality and live production are said to be in the pipeline.
