Canon showcases end-to-end product lineup at IBC 2024

Canon Europe is returning to the International Broadcasting Convention (IBC) taking place at the RAI Amsterdam, 13 – 16 September 2024. At this year’s show, Canon will showcase its very latest innovations in imaging technology designed to empower broadcasters and content creators to push creative boundaries and deliver exceptional visual experiences.

Following a summer of momentous launches including the Canon EOS R1, EOS R5 Mark II, and the EOS C400, and with more advancements in the pipeline, the convention will offer attendees a first look at the latest products. From professional cinema and PTZ cameras to an extended VR range, the entire breadth of the Canon portfolio will be at IBC to explore and experience.

Jack Adair, Broadcast Sector Marketing Specialist at Canon Europe, said: “Canon has had a groundbreaking year, cementing its commitment to cutting-edge technology for professionals of all levels. We remain dedicated to ensuring everyone, from individual creators to those part of large-scale productions, benefit from our advancements. Canon is excited to discuss hot topics with those at the forefront of the broadcast industry, from the growing demand for virtual capabilities to remote production.”

Building on last year’s success, the stand is made up of multiple zones giving visitors the chance to get hands-on with a host of Canon products. This includes a Multi-Cam zone, RF System zone, Virtual Production Workflow space and PTZ Wall. Canon’s team of experts will be on hand to guide users through the experience, answer questions and showcase the full capability of the products on display.

Empowering broadcasters to embrace the future of visual storytelling

Canon will focus on key areas where its technology is helping drive the industry forward, including the latest large format cameras and lenses built to capture breathtaking visuals with incredible detail and cinematic depth of field.

The EOS C400 launched earlier this year is the first high-end RF mount Cinema EOS camera, ushering in a groundbreaking new era. The EOS C400 enables operators to access the full suite of features typically associated with larger scale production cameras without the burden of size, weight or attaching additional modules.

The PTZ area includes an extensive list of products that will showcase the powerful image quality and operability of the full range of indoor and outdoor PTZ products and applications from Canon. The CR-N100, CR-N300, CR-N500 and CR-X300, controllers, as well as Canon Auto Loop and Auto Tracking, will all be exhibited for visitors.

Mirrorless cameras setting new standards for performance and creativity

Canon’s flag bearers for the EOS R System – the EOS R1 and EOS R5 Mark II – will be showcased giving attendees the chance to try out features such as the new ‘Accelerated Capture’ imaging platform and new Dual Pixel Intelligent AF.

EOS R1 and EOS R5 Mark II offer video in 12-bit RAW recording internally to the memory card as well as using Cinema EOS Movie Recording formats alongside Canon Log 2 and 3 with proxy video recording that is now fully supported between two cards. This takes professional video production to new heights, delivering outstanding quality and creative flexibility no matter the scenario.

Virtual production workflows

Explore the versatile Flex Zoom lens lineup including the CN-E20-50mm T2.4 L F / FP and CN-E14-35mm T1.7 L S / SP that are future-proofed for 8K productions as well as providing greater flexibility for 4K due to the additional detail and high resolution they provide. For VR, the new RF-S 3.9mm F3.5 STM DUAL FISHEYE lens makes it easier than ever to create 3D VR footage. The compact lens boasts a wide 144-degree field of view and large depth of field, simplifying set-up and keeping the subject in focus. Also on display will be the RF 5.2mm F2.8L DUAL FISHEYE and RF-S 7.8mm F4 STM DUAL lenses, further showcasing the possibilities for immersive content creation.

Cover more from studios to stadiums with expanded range of lenses

Beyond VR, over the last few months, Canon has been expanding its lens offering. The Lens Showcase Zone demonstrates Canon’s commitment to innovation and empowering users to capture stunning footage whether that’s in the great outdoors or in studio. On display will be familiar lenses alongside new releases such as the CJ27ex7.3B IASE T lens which features the widest coverage and telephoto reach currently on the market in its category, along with new hybrid products such as the RF 24-105mm F2.8L IS USM Z.

For Cine lenses, the recently unveiled CN7x17 KAS T cine servo lens will be on display, showcasing an upgraded drive unit that revolutionises the future of Canon’s lens offering.

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The Canon stand can be found in Hall 11.C41.