Emily Rowed uses disguise xR for new music video “Bloom”

Nashville-based singer/songwriter Emily Rowed bursts into “Bloom” in a new music video shot entirely in the disguise Extended Reality (xR) workflow, supported by disguise gx 2c media servers and rx II rendering nodes.  Atlanta-based virtual production studio MEPTIK joined forces with the award-winning video production company Gear Seven to shoot the music video at Arc Studios, the first Nashville-based … Read more

The road to colour confidence in film and virtual production

This is a sponsored article, created in partnership with disguise. The Academy Colour Encoding System (ACES) has had the most profound impact on production since the advent of digital pipelines. Developed by the Academy of Motion Picture Arts and Sciences and with consultation across the film and entertainment industry, ACES is an open, device-independent colour management and image interchange system, designed … Read more

disguise acquires Mapping Matter and Previz

Driven by the accelerated demand for remote collaboration and cloud-based solutions for creatives and technical teams to share their vision and progress with project owners, disguise’s latest acquisition solidifies their position as the globally recognised, standard solution for end-to-end production. These latest acquisitions mark the next step in the company’s growth, after investments from the … Read more

NantStudios delivers commercial for luxury car brand powered by disguise

NantStudios is a Los Angeles based industry-leading full-service production studio equipped with state-of-the-art technology to deliver traditional, broadcast and LED virtual productions. With an extensive background in film, TV, video games and commercial production, as part of their portfolio, they’ve welcomed films such as Avengers: Endgame, Deadpool 2 and one of gaming’s most acclaimed sagas, … Read more

disguise and ROE Visual partner to advance xR and virtual production

In 2020, disguise launched its award-winning xR workflow that allows creative and technical teams to render photorealistic graphics content from engines like Unreal Engine on LED surfaces developed by companies like ROE Visual. With the help of camera tracking technology, these graphics can then be displayed in-camera as real-time, 3D, photorealistic environments that immerse actors, … Read more

Darmah, using disguise, makes television history in TV Azteca’s Tokyo 2020 coverage

Miami-based creative studio, Darmah, broke boundaries during the 2020 Summer Olympic Games, when it went live with a full extended reality (xR) broadcast running a 4K workflow for TV Azteca Sports. The production, delivered by Darmah’s full turnkey dXR Stage, was powered by two disguise vx 4 media servers and six rx II render nodes, … Read more

disguise collaborates with Epic Games to launch Unreal Engine 4.27

Epic Games has just released its latest software release, Unreal Engine 4.27, and disguise users will be among the first to take advantage. disguise worked alongside the Unreal Engine team to create a ready-made solution for its users that dropped together with the 4.27 release. With disguise’s new r19 software release together with their freely … Read more

disguise reopens its LA xR stage with new virtual production and broadcast capabilities

disguise has launched a new and improved state-of-the-art xR stage at its Los Angeles office. The new space comes equipped with the latest technology to meet the growing demand for the disguise xR workflow in virtual production and broadcast in the West Coast area. In early 2020, disguise accelerated the development of its award-winning xR solution, … Read more

New disguise rx II hardware sets the standard for real-time content rendering

In its mission to revolutionise real-time content rendering, disguise has unveiled its new rx II hardware release, with the fastest and most powerful professional GPU available on the market. The new rendering node unlocks 40% more graphics processing power than its rx predecessor to reliably render larger and higher quality scenes in real-time engines such … Read more

XR Studios pioneers disguise’s new virtual zoom feature for Katy Perry performance

disguise, a technology innovator in extended reality (xR) and virtual production, has allowed its users to zoom in and out of a virtual world on camera, as seen in a recent Katy Perry performance.  disguise’s extended reality (xR) workflow, released to the general public in April 2021 through its new r18 software, includes this new … Read more

disguise receives UK government funding to accelerate development of its virtual production solution

Technology platform disguise has announced that it is receiving research and development funding from Innovate UK to expand its work in virtual production. Innovate UK is part of the United Kingdom Research and Innovation organisation whose purpose is to accelerate UK economic growth by stimulating and supporting business-led innovation. It invests in the best game-changing … Read more

disguise launches r18 software for real-time virtual production

disguise’s r18 software will bring further enhancements to disguise’s virtual production and extended reality (xR) capabilities, particularly when paired with LED technologies. Together with disguise hardware, this unlocks real-time integration of real and virtual environments, replacing other virtual production solutions like green screens. It also enables users to build digital set extensions for when the … Read more

disguise collaborates with partners to welcome new era of production with cluster rendering technology

disguise, the technology platform enabling visual experiences, has announced an upcoming major software release in early April. Cluster rendering will be a big upgrade in the new release, allowing users to scale out their real-time content rendering without compromise, as their productions increase in size or complexity. disguise invited a select group of global partners … Read more

disguise customers adopt StarTracker for virtual production

Mo-Sys Engineering Precision camera tracking solution provider for virtual production and image robotics, announced that its partner disguise has a number of customers and partners adopting StarTracker technology for XR and virtual production. disguise customers have been adopting StarTracker systems with disguise xR technology, and disguise has seen strong demand in the fast-growing APAC market … Read more

Virtual production expands the possibilities for TV commercials

Quite Brilliant is one of a new wave of multi-disciplined media companies awake to the infinite creative possibilities of this method of film production. The agency has worked on a large number of short-form projects, and believes virtual production is a great choice for clients looking to deliver content such as TV commercials on fast-paced … Read more

Latest Videos

Loading RSS Feed