Exploring new territory through in-depth features and comment from some of the industry’s most experienced cinematographers, their collaborators and industry experts.
The Sunbelt Rentals Camera division has relocated to our London facility, located in Wembley. It has been designed with cinematographers, crew and camera departments in mind. The space has been carefully crafted to meet the needs of both established and aspiring camera departments. The space consists of 180,000 sq. ft of equipment, with the widest … Read more
There is no such thing as one size fits all when it comes to creating a visual approach for film making. That is quite an obvious thing to say but with so many demands on a DP’s time these days in pre-production from budgeting issues, time restraints and even environmental and corporate policy how do … Read more
ZEISS Supreme Zoom Radiance offer cinematographers flexibility, consistency and controlled flares, allowing them to add texture and atmosphere to their cinematic creations. ZEISS Supreme Zoom Radiance lenses are one-of-a-kind modern cine zooms with unique character. A set of three purpose-built T2.9 high-end cine zooms – 15-30mm, 28-80mm and 70-200mm, which let cinematographers create their distinct … Read more
TLS revives the iconic Zeiss Standard Speeds for modern filmmaking. In a world where digital precision often dominates the conversation, where sharpness is measured and every pixel is accounted for, cinematographers are rediscovering the power of imperfection. There’s a growing appreciation for the organic qualities that breathe life into an image: the subtle texture, the … Read more
Leitz Cine open up the creative options for cinematographers thanks to an array of storytelling tools including the HUGO, ELSIE and THALIA lenses. Lenses with character remain widely used across all budget levels, but as more and more cinematographers try these old, classic lenses they discover trade-offs in consistency, flare control, and availability. However, some … Read more
Klaus Eckerl, CEO and founder of IBE Optics, and Winnie Heun, director of photography, give the lowdown on the key features of the RAPTOR SCOPE and what makes it stand out in the market. How does one come up with the idea to build something like a SCOPE? Klaus Eckerl (KE): Back in 2004 Wolfgang Weigel … Read more
CINEFLARES, created by Markus Förderer ASC BVK, offers a comprehensive lens database to compare flare, contrast, and colour for cinematographers. CINEFLARES is a unique web app that allows cinematographers to test and compare lenses for their flare and image characteristics and find just the right lens for their story. It is the brainchild of Markus … Read more
Poland’s best-kept filmmaking secret, ATM SYSTEM pairs rare vintage lenses with expert tech and sommelier-style service, helping DPs unlock bold, character-rich visuals. Most rental houses claim to meet every need, but few truly cater to a cinematographer’s discerning eye. Even fewer offer rare lenses and expert guidance. ATM SYSTEM, Poland’s largest independent rental house, is … Read more
Cinematographer Martin Ruhe ASC shoots in large format with ARRI Rental’s exclusive ALFA anamorphic lenses on the spy thriller starring Rami Malek. CIA cryptographer Charlie Heller (Rami Malek) has his life turned upside down when his wife is killed in a London terror attack. Frustrated by the agency’s muted response, he overrides his remit and … Read more
With optical innovation at its core, Panavision’s lens rental inventory offers new advancements while continuing to support legacy lenses. “An artist might use airbrush or acrylic or oil or spray paint, and the people who make those products don’t decide what art is going to be made with them,” says Charlie Todman, technical marketing director … Read more
CVP’s European Lens Summit returns, offering knowledge, networking and insightful sessions designed around real tools and real-world tests. In a digital world of bits and bytes, lenses remain reassuringly analogue and a solid unbreakable link to the way that content has been shot since the early days of film. Cinematographers will often talk about lenses … Read more
